Lisa was born and raised in Uppsala, Sweden. She is fluent in English, Swedish and French. In 2001 she received an MBA in Finance and Marketing Strategy from Loyola Marymount University in Los Angeles. She has over 20 years of work experience in various industries.
She started her career at Philip Townsend Associates where she took the lead in managing the European group of petrochemical companies for a global statistical benchmarking study. She successfully collected, analyzed and delivered performance metrics to management for the all the participating companies. After finishing her MBA in 2001, she transitioned over to the real estate industry and spent a few years working with acquisition analysis for a group of private commercial real estate investors. She created a system to effectively identify investment opportunities based on a combination of traditional proformas coupled with “what if” analysis and current market trends. In early 2005, Lisa joined Answer Financial, a leader in online insurance products, and a pioneer in online insurance sales. She had a key role in developing the company forecasting model and IRR analysis. Her duties also involved preparing weekly operational metrics and evaluating the conversation rates of marketing and sales leads. In late 2006, her passion for the real estate industry brought her to Westfield Corporation where she took the role of Development Finance Manager for their Florida and Maryland portfolio. She managed monthly reforecasts for four active development projects with an estimated final cost of $300 million. She was also responsible for managing and analyzing project feasibilities and proformas for six pipeline projects totalling a forecast of $400 million, and was instrumental in the quarterly property valuations (NOI, IRR).
Her diverse background enables her to approach problems from many different angles, which is very helpful in identifying problems and coming up with solutions.
Lisa lives in Encino with her two boys Carr and Greyson. For fun, she enjoys horseback riding, hiking, golf, slalom and picnics on the beach. Lisa lives by the motto that the best is yet to come.